Georgian fashion designer Demna Gvasalia is planning to release his first fragrances. 

''If somebody wonders how a Demna perfume would look like, it would definitely not smell how people would imagine,'' said Demna, asked to respond to online commentators wondering how and when Balenciaga will dive into fragrances.


Demna Gvasalia is currently the creative director of Balenciaga and the co-founder of Vetements.