Tbilisi (GBC) - Although global exports of bottled white wines from the French Alsace region (Alsace AOP) decreased from €91.2 million to €86.6 million from 2024 to 2025 (-5.1%), demand for this product in the Georgian market increased sharply by 53.1%.

The report, prepared based on data from the French Customs (DGDDI), published by the American Association of Wine Economists (AAWE), shows that the value of Alsatian white wine imports to Georgia increased from €0.02 million in 2024 to €0.04 million in 2025.

Overall, Alsatian wines are losing their traditional leading export positions, which is the main reason for the global decline.

Significant losses were recorded in the largest markets, namely: exports to Canada decreased by 11.2%, to the USA - by 4%, and to China - by 12.6%.

These losses in traditional markets were only partially offset by increases in countries such as Japan (+8.5%) and South Korea (+20.5%).

According to the AAWE report, new and emerging markets, despite high percentage growth, are still too small to fully compensate for the losses caused by the decline in leading countries.